True’s mission is to create a world of healthier people by supporting our community in leading healthy, energetic, and fulfilled lives
We believe that sport and community has the capacity to bring people together, playing a vital role in enhancing their overall wellbeing. We aim to have an impact beyond the fitness and wellness realm, creating a positive ripple effect that resonates within the broader community and fosters a culture of health and positivity.
Supporting Events
Here at True, supporting the community is of paramount significance. We love connecting with our community and getting the opportunity to fuel athletes and spectators at events, whether that be travelling to activate and support in a vendor capacity or sending out prizes to be enjoyed on the day.
Some events we've supported so far include:
- Torian Pro (Brisbane)
- The Bay Games (Huskisson)
- WA Affiliate Cup (Perth)
- Turf Games (Queensland)
- Veterans Games (Queensland)
- Down Under Championships (Wollongong)
- 3 Points Challenge (North Curl Curl)
- Wollongong Tri (NSW)
- Fittest in the City (QLD, NSW)
- Discipline Games (Sydney)
- Ducktober (Sydney Olympic Park, NSW)
- Masters League (Orange, NSW)
- Game Time (Nathan, QLD)
- Allstar Alliance (Redcliff, QLD)
Supporting Grass-Roots Teams
In addition to sponsoring professional teams and athletes, we extend our support to smaller grassroots teams in the Northern Beaches and the broader community, including:
We Love a Challenge
Here at True, we love a challenge, particularly if it’s for a good cause. Recently, we've backed initiatives like the Push-Up Challenge for mental health and the Ice Bath Challenge for R U OK Day, with several more meaningful causes lined up for the 2024 calendar year.
We had 45 staff members from True participate in the 2024 Push-Up Challenge. We joined forces to create four teams under our brand values: Be You, Be True, Be Balanced, and Be United. Together, we completed over 45,000 push-ups and were able to raise funds for our chosen organisation, Headspace Brookvale.
In addition to physical challenges, we also recognise the importance of mindfulness. To support our staff community’s mental health on R U OK Day, we held meditation sessions to encourage reflection and well-being. Supporting mental health while promoting our health and fitness is something close to our hearts, and we feel privileged to have been a part of it.
True is driven by community and being able to forge relationships with people and organisations that share our values is greatly important to us. Explore our Event Sponsorship and Team Program pages to join the True Crew.
