When it comes to fuelling your body, the choice between natural and artificial isn’t just a preference—it’s a matter of health, transparency, and quality. The ingredients you choose can have a significant impact on your overall well-being, making it essential to understand what goes into the products you consume. At True Protein, we’re proud to champion natural ingredients across our range and are committed to providing you with supplements that align with your health goals.
The Power of Natural Ingredients
1. No Artificial Sweeteners, Flavours, or Colours
Artificial additives like Aspartame, Sucralose, and artificial food dyes might seem harmless, but research paints a different picture. Studies link these ingredients to significant health issues:
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Hyperactivity in Children: Artificial food dyes have been shown to increase hyperactivity in children, prompting countries like the UK to require warning labels on products containing these dyes. (2)
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Weight Gain and Metabolic Syndrome: A review of 37 studies on artificial sweeteners found associations with weight gain, higher blood pressure, and an increased risk of metabolic syndrome, undermining their marketed benefits as "low-calorie" options. (1)
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Gut Health Disruption: Artificial emulsifiers and stabilisers, common in many processed products, can disrupt the gut microbiome, leading to digestive discomfort and long-term health consequences. (3)
True Protein avoids these ingredients altogether, ensuring our products are as clean and effective as possible.
2. Clean, High-Quality Ingredients
Our ingredients are carefully chosen for their quality, purity, and origin:
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New Zealand Whey Protein: Sourced from grass-fed cows, this whey is not only high in quality but also produced sustainably, with strict animal welfare and environmental standards.
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Australian Collagen: Derived from pasture-raised cows under world-class farming practices, our collagen supports healthy hair, skin, nails, and joints.
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Organic European Pumpkin Seed Protein: A nutrient-rich plant-based protein, it’s packed with essential amino acids, vitamins, and minerals, making it a perfect choice for plant-based diets.
By sourcing ingredients from trusted and premium origins, we deliver products that not only meet but exceed global quality standards. We also ensure that our products are free from:
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GMOs: Keeping our formulations natural and safe
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Preservatives and Anti-Caking Agents: Many products on the market use silicon dioxide and similar additives to improve shelf life or texture, but we believe in keeping things pure and simple
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Impurities: Our creatine boasts a remarkable 99.99% purity level, and our amino acids meet stringent pharmaceutical-grade requirements, guaranteeing maximum efficacy and safety
3. Transparency
Transparency is one of our core values here at True Protein. We’re proud to provide full ingredient lists for all our products on our website. This ensures you always know what you’re consuming, with no hidden nasties or unnecessary fillers. Our commitment to transparency reflects our dedication to your health and trust.
The Case Against Artificial Ingredients
Beyond the superior taste and quality of natural products, avoiding artificial additives can have tangible health benefits.
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Artificial Sweeteners: While they may reduce caloric intake in the short term, studies suggest they can have paradoxical effects, leading to increased cravings and overconsumption of calories. They’ve also been linked to potential disruptions in insulin response, which may contribute to the development of diabetes. (1)
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Artificial Colours: Research has highlighted how artificial food dyes, derived from petroleum, may negatively impact behaviour in children and could potentially be carcinogenic. The European Food Safety Authority (EFSA) continues to monitor their safety closely, while many consumers worldwide are shifting away from products containing these dyes. (2)
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Artificial Emulsifiers and Stabilisers: Studies published in journals like Nature have demonstrated how emulsifiers can alter gut microbiota composition, potentially triggering inflammatory conditions or exacerbating symptoms in those with sensitive digestive systems. (3)
Why Choose True Protein?
At True Protein, we’re passionate about your health. By focusing on natural sweeteners, flavours, and colours, and prioritising transparency and ingredient quality, we’re redefining what health supplements should be. When you choose True Protein, you’re choosing:
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Products Free from Artificial Additives: Enjoy peace of mind knowing our products are free from harmful artificial sweeteners, colours, and preservatives.
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Ingredients Sourced from Trusted Origins: From New Zealand whey protein to Australian collagen, we’ve gone to great lengths to ensure the highest quality in every product.
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A Commitment to Transparency and Integrity: We share every detail about what’s inside our products.
To conclude
Natural ingredients support a healthy gut and clean nutrition. Choosing natural is an easy way to enhance your health and well-being. Make the natural choice for your health, performance, and peace of mind.
References
- Canadian Medical Association Journal. (2017). Artificial food dyes and hyperactivity in children: Insights from a systematic review. CMAJ: Canadian Medical Association Journal, 189(28), E929–E931. https://doi.org/10.1503/cmaj.170695
- Lohner, S., Toews, I., & Meerpohl, J. J. (2017). Health outcomes of non-nutritive sweeteners: Analysis of 37 systematic reviews. Public Health Nutrition, 20(1), 162–173. https://doi.org/10.1017/S1368980016003208 https://pmc.ncbi.nlm.nih.gov/articles/PMC3441937/
- Chassaing, B., Koren, O., Goodrich, J. K., Poole, A. C., Srinivasan, S., Ley, R. E., & Gewirtz, A. T. (2015). Dietary emulsifiers impact the mouse gut microbiota promoting colitis and metabolic syndrome. Nature, 519(7541), 92–96. https://doi.org/10.1038/nature14232
